Google Ads Management

Setup and monthly management of Google Search, Shopping and Display ads. Our focus is how many sales every dollar you spend brings in.

Managed well, Google Ads is the ad channel that delivers results the fastest, because your ad appears to someone searching for exactly what you sell, right at that moment. We build the campaign structure, choose the right terms, filter out irrelevant searches and keep testing the ad copy. Because we measure how many sales each ad brings in, the budget goes where it works.

Starting price: $156/mo (plus VAT where applicable). One ad platform, tracking setup, weekly optimization and a monthly report; ad budget not included.

What's included

  • Setting up or restructuring the ad account
  • Keyword research and excluding irrelevant searches
  • Writing ad copy and testing versions against each other
  • Regularly improving bid and budget settings
  • Setting up sales and form tracking
  • A monthly results report

How we work

  1. Step 11 week

    Review and goals

    We review your site, your competitors and what your customers search for. Together we decide what we'll measure at the end of the month.

  2. Step 21-2 weeks

    Planning

    We prepare the SEO steps, the ad structure and the content calendar.

  3. Step 3Ongoing

    Execution and improvement

    We launch the campaigns, review the results every week and improve them. We turn off ads that don't work and shift the budget to the ones that do.

  4. Step 4Monthly

    Reporting

    Every month we show you what we did and how many leads and sales came in, in a simple report.

About Google Ads Management

The biggest difference with Google Ads is that your ad appears to someone who is searching. An Instagram ad is shown to someone who isn't thinking about shopping at that moment; on Google, the person who types 'emergency plumber Bakırköy' is already looking for a plumber. That's why Google Ads works especially well for local services, B2B businesses and expensive products.

How the ad account is set up directly determines the results. Which campaign types are used, how terms are grouped and which searches are excluded decide where your budget goes. For example, not excluding searches that contain 'free' or 'job opening' means paying for clicks that will never bring in a customer. We start every project by setting the account up correctly from the beginning.

We keep testing the ad copy. We look at which headline gets more clicks and which brings in more leads, and we push the winner forward. When the ad and the landing page match what the searcher wants, the quality score Google assigns goes up, which lets you reach the same position for less.

You can't manage a budget without knowing which term, which ad and which page brings in sales. We set up tracking from the start and show you every month what a customer costs you. If you need a separate page for your ads, we plan it together with our landing page service.

Frequently asked questions

What should the minimum ad budget be?

It depends on the industry. To collect meaningful data and optimize, we recommend a minimum ad spend of $104 a month.

What is your management fee?

We offer two models: a fixed monthly fee or a percentage of ad spend. We settle this in the discovery call.

Let's look at your ad accounts together.

We review your current campaigns and show you where the budget is being wasted. The first analysis is free.

Get a quote