App Store & Play Store Publishing

Publishing your app on the App Store and Google Play, preparing the store listing and managing the approval process.

Getting an app into the store involves many steps, like a compliant submission, descriptions and visuals; one mistake means rejection and weeks of delay. We manage the whole process, from opening the developer account and creating store visuals to writing descriptions that get found in searches and preparing for review. If it's rejected, we fix the reason and resubmit.

Get a quoteMobile App Development

What's included

  • Opening the developer account
  • Store visuals and descriptions
  • Work to get found in store searches (ASO)
  • A pre-review check
  • Fixes and resubmission if rejected
  • Post-launch monitoring

How we work

  1. Step 12-3 weeks

    Design and prototype

    We map out the path users will follow in the app and build a clickable prototype. We plan for store guideline compliance at this stage.

  2. Step 26-14 weeks

    Development

    We develop the iOS and Android app, the server behind it and the notifications. Parts that need to work offline are built at this stage.

  3. Step 32-4 weeks

    Testing

    We test on different phones and OS versions and make fixes based on feedback from beta users.

  4. Step 4Ongoing

    Launch and updates

    We manage the App Store and Google Play submissions, and after launch we keep the app current with bug fixes and new features.

About App Store & Play Store Publishing

Uploading an app to the App Store and Google Play takes at least as much care as development. Apple's review checks many things, from privacy disclosures and payment methods to content rules and screen design. An unprepared submission gets rejected, and the launch can be delayed by weeks. We manage this process on your behalf.

People search in the stores too. The app name, subtitle, keywords and description determine whether people find your app in a store search. We look at competing apps and choose the terms that are searched most and have reasonable competition.

People usually don't read the long description on a store page; they decide based on the screenshots and preview video. We create visuals that highlight the app's most important features and follow the store guidelines.

If a submission is rejected, we look into the reason, make the necessary fix and resubmit. After launch, we also track the app's rating and user reviews. We published our own games, Varoluş and Catchyard, on Google Play ourselves. If you don't have an app yet, take a look at our cross-platform mobile app service.

Frequently asked questions

How long does approval take?

Usually 1 to 2 days on the App Store and 1 to 3 days on Google Play. First submissions may go through additional review.

Other services in Mobile App Development

Let's talk about your app idea.

iOS, Android or both: we pin down scope, cost and the release timeline in the first call.

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